What This Program Covers
Most new tour operators struggle with one thing: creating packages that people actually buy. This program cuts through the theory and shows you how to build itineraries that balance client expectations with real costs.
You will work with actual supplier contracts, learn how to calculate margins that keep you profitable, and understand which inclusions matter to different client segments. We cover the mistakes that eat into your profits—like underestimating transport costs or booking refundable rates when you should lock in non-refundable ones.
What makes this different
Instead of generic tourism theory, you get templates and pricing spreadsheets used by active tour operators. The instructor runs a mid-sized agency and shares what worked and what failed during peak seasons.
By the end, you will have created three sample packages with full costing breakdowns. You will know how to negotiate with hotels, when to use DMCs versus direct bookings, and how to structure deposits that protect your cash flow.
Program Structure
Week 1: Package Structure and Costing
- Itinerary frameworks for different trip types
- Supplier cost analysis and margin calculation
- Building pricing tiers without cannibalizing sales
Week 2: Supplier Relations and Contracts
- Negotiating hotel allotments and rates
- Working with DMCs versus independent suppliers
- Understanding commission structures and net rates
Week 3: Practical Package Development
- Creating your first three packages with full costings
- Deposit and payment schedule design
- Refund policies that minimize risk